Sara_Torres.exe
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Available · Full-Time, Part-Time & Contract

Sara Torres

Multimedia Designer · Creative Strategist

I'm Sara Torres, a multimedia designer and creative strategist. I believe great content starts with a real idea and honest storytelling, not just polish. I own every step from concept to launch, and I care about work that actually performs: more reach, more clicks, and more people showing up. Here's a look at the projects, gallery, and design I've made for real brands.

Sara.jpg
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Sara Torres
7+ Years Experience
EN/PT Bilingual
Video Production Photography Drone Ad Creative Brand Design EN / PT
3.86MMeta impressions
from my ad creative
94,698Clicks driven
across campaigns
$0.25Cost per click
on Meta ads
891Event responses
driven by creative

Results reflect one full year of ad creative in market for Earth Works.

About

The person behind the work

About.txt
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I'm Sara Torres, a multimedia designer and creative strategist from Fortaleza, Brazil, now based in Jacksonville, FL, with a Bachelor's in Graphic Design and 7+ years of hands-on creative production.

My core strength is owning the full creative process. I develop the concept, plan the shoot, capture the footage and photography, and edit everything into launch-ready assets. I've done this for brands across landscaping, healthcare, real estate, and wellness.

At Earth Works, I was the creative lead on a small team of three, working hand-in-hand with an external marketing agency. I produced every ad creative, video, and photo the audience saw, while the agency handled campaign setup and ad configuration. That taught me how to collaborate closely with agency partners and deliver creative that performs inside a real paid-media workflow.

I'm also the founder of Sato Creative Studio, where I run creative projects independently. And I'm fluent in English and Brazilian Portuguese, a genuine creative advantage for brands reaching both audiences.

Sara Torres in San Francisco
Tiny planet photo of a Jeep
Calico cat
Selected Work

Projects I led the creative on

Concept to delivery, every project below is work I produced end-to-end. Click any project to see the objective, what I made, and the results.

Earth Works
Full-Service Creative · 2023–2025
Earth Works · Landscape & Garden

Creative lead on a 3-person team, partnering with an external marketing agency. I produced all ad creatives, video, and photography for Meta and Google Ads campaigns, owning everything the audience saw.

3.86MImpressions
94,698Clicks
$0.25CPC
891Events
View project →
Ashco Centers
Commercial Real Estate
Ashco Centers

Graphic design and visual storytelling for property listings: drone aerials, wide-angle interiors, leasing collateral, and tenant interview content.

View project →
VidaCann
Video & Photography · 2019–2022
VidaCann · Wellness Brand

Content creation and photography across social platforms: educational and lifestyle content within strict compliance guidelines.

View project →
Barbara Franco
Branding & Photography
Barbara Franco · Real Estate

Full personal-brand identity and photography: visual identity, brand headshots, and marketing collateral.

View project →
Windermere Equestrian
Photography & Drone
Windermere Equestrian

A promotional photo session for social media and a drone video showcasing the construction of the new covered riding arena.

View project →
Graphic Design

Design & branding work

Logos, marketing collateral, social campaigns, and print. Concept and layout designed by me.

Amazing Tile logo redesign before and after
Amazing Tile · Logo Redesign (Before & After)
Amazing Tile work truck wrap design
Amazing Tile · Work Truck Wrap Design
Amazing Tile final logo
Amazing Tile · Final Logo
Ashco commercial leasing flyer
Ashco · Commercial Leasing Flyer
Ashco Train Station newsletter
Ashco · Train Station Newsletter
Ashco River City Marketplace newsletter
Ashco · River City Marketplace Newsletter
Ashco River City Marketplace LinkedIn post
Ashco · River City Marketplace (LinkedIn)
Ashco Smokey Bones booklet
Ashco · Smokey Bones Booklet

Social posts, in feed

Instagram posts I designed, shown the way they appear in feed. Swipe through each one.

🏬
ashcoTrain Station · Leasing
•••
Ashco Train Station leasing Instagram slide 1 Ashco Train Station leasing Instagram slide 2
1 / 2
💬
🔖
ashco Prime leasing space at Train Station. Now available. #Leasing #CommercialRealEstate #Jacksonville
🌿
earthworksEarth Day · Continuum Carousel
•••
Earth Day Continuum carousel slide 1 Earth Day Continuum carousel slide 2 Earth Day Continuum carousel slide 3 Earth Day Continuum carousel slide 4 Earth Day Continuum carousel slide 5 Earth Day Continuum carousel slide 6
1 / 6
💬
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earthworks Happy Earth Day! 🌎 Every project we plant keeps the story going. Swipe through the continuum. #EarthDay #Landscaping #Jacksonville
🏬
ashcoRiver City Marketplace
•••
Ashco River City Marketplace Instagram slide 1 Ashco River City Marketplace Instagram slide 2
1 / 2
💬
🔖
ashco Shop, dine, and connect at River City Marketplace. #RiverCityMarketplace #Jacksonville #Retail
What I Deliver

Full creative pipeline

One person, concept to delivery, no handoff at every stage.

🎬

Video Production & Editing

  • Brand & promotional videos
  • Social reels & shorts
  • Event coverage
  • Motion graphics & VFX
📸

Photography

  • Brand & lifestyle
  • Product photography
  • Real estate & property
  • Portraits & headshots
🚁

Drone Cinematography

  • Real estate aerials
  • 4K aerial video
  • Golden-hour specialist
  • Event coverage
🎨

Ad Creative & Design

  • Meta & Google ad creatives
  • Email newsletter design
  • Social templates
  • Print & digital collateral

Brand & Identity

  • Logo & brand guidelines
  • Visual identity systems
  • Brand voice & messaging
🧰

Tools

  • Premiere Pro · After Effects
  • Photoshop · Illustrator · InDesign
  • Lightroom · DaVinci Resolve
  • Meta Ads · Google Ads
Project
Full-Service Creative · 2023–2025

Earth Works · Landscape & Garden

About the project

Earth Works is a landscape and garden center in Jacksonville, FL. I led creative for a full year on a 3-person team, working hand-in-hand with an external marketing agency.

Main objective

Grow store traffic, event attendance, and leads through consistent, high-quality ad creative and video across Meta and Google Ads.

What I made

All ad creatives, promotional and hiring videos, seasonal campaigns, photography, and short-form reels. I owned everything the audience saw while the agency handled campaign setup.

Results

3.86M impressions, 94,698 clicks, a $0.25 average CPC, and 891 event responses over one full year in market.

Content I created

Video I created

Big Box High
Landscape Before & After Ad
Mulch Madness

Before & After

Documenting the full arc of a landscaping project, from raw yard to finished install.

Backyard before landscapingBefore
Backyard pond landscaping afterAfter

Backyard Pond & Patio

San Marco property before, drone top-downBefore
San Marco property after, drone top-downAfter

San Marco · Drone Top-Down

Landscape aerial beforeBefore
Landscape pond aerial afterAfter

Landscape Pond · Aerial

Commercial Real Estate

Ashco Centers

About the project

Ashco is a commercial real estate group. I produced marketing and leasing materials for their properties, including River City Marketplace and Train Station.

Main objective

Present available commercial and leasing spaces in a polished, trustworthy way that attracts tenants and drives inquiries.

What I made

Leasing flyers, newsletters, Instagram and LinkedIn posts, a printed booklet, drone aerials, wide-angle property photography, and tenant interview video.

Results

A complete, reusable suite of leasing and marketing collateral deployed across email, social, and print.

Content I created

Video & Photography · 2019–2022

VidaCann · Wellness Brand

About the project

VidaCann is a medical cannabis brand. I created photography and social content across their product lines and seasonal moments, within strict advertising compliance.

Main objective

Build brand awareness and educate customers while staying fully within cannabis advertising compliance.

What I made

Product studio photography, lifestyle and seasonal campaigns (Thanksgiving, Valentine's, Halloween, April Fools), cultivation photography, and short-form video.

Results

A steady, compliant content pipeline spanning multiple product lines and seasonal campaigns.

Content I created

Video I created

Pack the Essentials
Blast Off Combo
Bubble Bath
HALLOweed
Branding & Photography

Barbara Franco · Real Estate

About the project

Barbara Franco is a real estate agent. I built her personal brand identity and produced the photography behind it.

Main objective

Create a premium yet approachable personal brand that helps her stand out with listings and clients.

What I made

Visual identity, brand headshots, and marketing collateral for social and print.

Results

A cohesive personal brand used across her listings, social media, and print materials.

Content I created

Video I created

Social Reel
Photography & Drone

Windermere Equestrian

About the project

Windermere is an equestrian property. I produced a promotional photo session for their social media and a video showcasing the construction of the new covered riding arena.

Main objective

Convey the scale, beauty, and lifestyle of the property for social media, and document the new covered arena coming to life.

What I made

A full promotional photo session (facilities, arenas, riders, and horses) plus a construction-progress drone video of the new covered riding arena.

Results

A ready-to-post library of social media imagery and a video highlighting the property's new construction.

Photos I created

Video I created

New Covered Arena · Construction Drone